Download Certified Pardot Specialist.Pardot-Specialist.VCEplus.2022-12-22.30q.vcex

Vendor: Salesforce
Exam Code: Pardot-Specialist
Exam Name: Certified Pardot Specialist
Date: Dec 22, 2022
File Size: 19 KB
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Demo Questions

Question 1
A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted.
If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?
  1. Day 4
  2. Day 3
  3. Day 0
  4. Day 5
Correct answer: B
Question 2
What type of Information do rule step types look for in engagement studio programs?
  1. Prospect Interest
  2. Prospect behavior
  3. Prospect activity
  4. Prospect criteria
Correct answer: D
Question 3
What is the difference between a visitor and a prospect?
  1. A prospect has an identified email address, while a visitor does not have an identified email address.
  2. A prospect has an opportunity associated with it. while a visitor does not have an opportunity associated with it.
  3. A prospect has submitted a Pardot form, while a visitor has not submitted a Pardot form.
  4. A prospect has an assigned user, while a visitor does not have an assigned user.
Correct answer: A
Question 4
Which standard dashboard shows the total submission across all Pardot landing pages in B2B Marketing Analytics?
  1. Pipeline dashboard
  2. Engagement dashboard
  3. Account-Based Marketing dashboard
  4. Multi-Touch Attribution dashboard
Correct answer: B
Question 5
Lenoxsoft is interested in folding up with IT professional that are actively engine with their marking materials.
  1. The Grade as it includes personal information about the prospect.
  2. The Profile as It reflects LenoxSoft's ideal customer.
  3. The Campaign as it references the prospect's first touch point.
  4. The Score as it shows activities taken by the prospect.
Correct answer: D
Question 6
A user is experiencing errors when trying to save their email.
What three items should they check for in order to successfully save their email draft? Choose 3 answers
  1. The email contains a text version
  2. The email contains at least one variable tag
  3. The email uses dynamic content
  4. The email designates a general or specific sender
  5. The email contains an unsubscribe link 
Correct answer: ADE
Question 7
By default, which two objects does Pardot write to in Salesforce? Choose 2 answers
  1. Case records
  2. Opportunity records
  3. Contact records
  4. Lead records
  5. Account records
Correct answer: CD
Question 8
A designer wants to apply LenoxSoft's styling to assets in Pardot. Which two assets can they control CSS styling for In Pardot?
Choose 2 answers
  1. Landing pages
  2. Form handlers
  3. Forms 
  4. Social posts
Correct answer: AC
Question 9
What is one way a sales rep can convert a visitor to a prospect?
  1. The sales rep gives the visitor a phone call.
  2. The sales rep increases the visitor s score to 100.
  3. The sales rep manually associates the visitor with a prospect.
  4. The sales rep walks the visitor through a demo.
Correct answer: C
Question 10
LenoxSoft's Marketing Manager notices that clicks on the email link www.lenoxsoft.comaren't being counted in the list email report.
Based on this link's format, why wouldn't it have been re-written for tracking?
  1. The link should start with http or https to be automatically re-written. 
  2. The link should contain a wildcard to be automatically re-written.
  3. The link should point to go.pardot com to be automatically re-written.
  4. The link should be populated with variable tags to be automatically re-written
Correct answer: A
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