Download Microsoft Dynamics 365 for Marketing.MB-220.ActualTests.2019-07-17.27q.vcex

Vendor: Microsoft
Exam Code: MB-220
Exam Name: Microsoft Dynamics 365 for Marketing
Date: Jul 17, 2019
File Size: 134 KB

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Demo Questions

Question 1
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution. 
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.  
The corporate marketing team has developed a branding strategy that includes five mandatory components and visual requirements that must be incorporated for all materials.  
The VP of Marketing, who receives a copy of each email sent, has recently seen some emails that do not adhere to all five standards.  
You need to ensure that future emails adhere to these standards. 
Solution: You create an approval process on the template records. You restrict usable templates to only those that have been approved. 
Does this meet the goal?
  1. Yes
  2. No
Correct answer: A
Question 2
Your landing page must include your privacy banner to let your customers know that you take their privacy seriously.  
Once enabled, where will the full text of your privacy policy be stored?
  1. on your organization’s private website, with the login information needed to access it 
  2. on any publicly-available website, with the URL listed in the Event Management Settings
  3. on your organization’s website, with the URL listed on the Default Configuration Set
  4. on any publicly-available website, with the URL listed in the Landing Page Configuration Set
Correct answer: D
Explanation:
References:https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/marketing-settings
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/marketing-settings
Question 3
You are the administrator for your company’s Dynamics 365 for Marketing application. You are responsible for ensuring that the current constraints of your subscription are not exceeded.  
You want to establish monitoring for the critical components that drive additional subscription costs.  
Which three subscription limits can you monitor at Settings > Advanced Settings > Others > Quota Limits? (Choose three.) Each correct answer presents a complete solution. 
NOTE: Each correct selection is worth one point.
  1. the total number of inbox previews that your company has used this month and the total number of inbox previews remaining in the month
  2. the total number of emails that your company has sent this month and the total number of emails remaining in the month
  3. the total number of marketing contacts that you can have in your database according to your current Dynamics 365 for Marketing subscription and the number of contacts remaining in your subscription
  4. the total number of marketing contacts that you can have in your database according to your current Dynamics 365 for Marketing subscription
  5. the total number of surveys that your company has sent this month and the total number of surveys remaining in the month
Correct answer: BCD
Explanation:
References:https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/quota-management
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/quota-management
Question 4
You have been tasked with creating a customer journey for leads located in the Northwestern United States. 
Which two conditions must be true in order for the lead to receive your customer journey? (Choose two.) Each correct answer presents a complete solution. 
NOTE: Each correct selection is worth one point.
  1. The lead must be associated with a contact record.
  2. Follow Email must be set to “Allow”.
  3. The lead must be associated with an account record.
  4. Bulk Email must be set to “Allow”.
Correct answer: AD
Question 5
Your marketing department needs to create a Customer Journey for female wine enthusiasts over 40 years-old who live in Europe.  
How should you define who receives this Customer Journey?
  1. Create a Static segment.
  2. Create a Segment Type.
  3. Edit the contacts in database.
  4. Create a Dynamic segment.
Correct answer: D
Question 6
You are a marketing professional who needs to have a segment that is based on a single marketing list. 
Which five actions must you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Correct answer: To work with this question, an Exam Simulator is required.
Explanation:
References:https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-simple-customer-journey
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-simple-customer-journey
Question 7
Your marketing department has determined that they want to create a Customer Journey that will target marketing contacts that have visited your website in the past 12 months. 
Which type of marketing segment should you create?
  1. Profile Segment
  2. Interaction Segment
  3. Landing Page Segment
  4. Customer Insight Segment
Correct answer: B
Explanation:
References:https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/segmentation-lists-subscriptions
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/segmentation-lists-subscriptions
Question 8
You are a marketing professional for Contoso, Ltd.  
You are creating a marketing form and want to add a subscription list. As you go through the tool box, you see the subscription list. You notice that there are not as many lists as expected. 
Which criteria should be used to allow a subscription list to be visible in the toolbox.
  1. Published Marketing Lists where the subscription field is set to True
  2. Active Marketing lists where the subscription field is set to False
  3. Published Marketing Lists where the subscription field is set to False
  4. Active Marketing Lists where the subscription field is set to True
Correct answer: D
Explanation:
References:https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription-center#add-a-subscription-list-to-a-subscription-form
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription-center#add-a-subscription-list-to-a-subscription-form
Question 9
You are a marketing professional who needs to create a new field for a marketing page. 
You want some text to be in the field when the customer opens the page so that they have an idea of what to enter. 
Which field should hold this “ghost text”?
  1. Label
  2. Prefill
  3. Default Value
  4. Placeholder
Correct answer: D
Question 10
You are a marketing professional for Contoso, Ltd. 
You want to create a marketing page that will utilize standardized content that can be used across emails, pages and forms. You elect to use the content block for this.  
Which two elements are available to you when creating a content block? (Choose two.) Each correct answer presents a complete solution. 
NOTE: Each correct selection is worth one point.
  1. image element
  2. divider element
  3. text element
  4. form element 
Correct answer: AC
Explanation:
References:https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/content-blocks
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/content-blocks
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